NMCA

The National Muscle Car Association (NMCA) is the oldest and most recognized muscle car and street car organization in the U.S. The NMCA Muscle Car Nationals features six national events each season. As the #1 muscle car motorsport show, the NMCA has the most racers, fans and ¬sponsors. NMCA racers compete for the largest all-cash contingency program in domestic street-legal drag racing—over $4,000,000! Every NMCA event receives high-definition, multi-camera live feed coverage on SpeedVideo.com as well as national coverage through the series’ magazine, website, and social media partners.


nmcafastfacts

SPONSORSHIP INFO

The NMCA Muscle Car Nationals is the largest all-domestic heads-up drag racing series in the U.S. ProMedia events provide the most sponsor benefits and the best value for effectively reaching the huge street-legal drag racing and performance market. Since launching its NMRA series in 1998, ProMedia Events has attracted the largest number of aftermarket sponsors by offering a solid value at an affordable price.

OFFICIAL SPONSOR BENEFITS INCLUDE

  • Official Sponsorship: Your company will become an official sponsor for the complete event season (up to six NMCA National events per year).
  • Official Sponsor Logo Use: Your company will have the right to use the series Official Sponsor and Official Contingency Supporter logos throughout the event season.
  • Contingency Program: Your company will be allowed to participate (with no administrative fees) in the series’ official contingency program.
  • Image Program: Your company will receive the rights to high-quality images for each event for use in advertisements, promotion. internet, etc.
  • Video Footage: Your company will have the right to access and use video footage of your racers competing at NMCA series events (video sorting & transfer fees apply).
  • Brand Logo Placement: Your company’s logo will be displayed in full color on the yearly series poster and official sponsor thank you advertisement. Additional brand logos may be purchased for a reduced price.
  • Display/Vendor Space: Your company will receive one complimentary display space in the vendor midway for your company’s use. Standard vendor rules and regulations apply.
  • Track Banners: Your company will be able to supply up to six banners per series event per brand purchased. Banners will be placed by ProMedia staff around each event facility (not on starting line or entrances).
  • PA Announcements: Your company will receive professionally recorded PA announcements at all series events.
  • VIP Credentials: Your company will receive two weekend event tickets for each event. Additional tickets can be purchased for a 30% discount. Standard ticket rules and regulations apply.
  • Yearly Event Series Poster: Your company’s brand will be displayed as an official sponsor on 20,000 movie-size full color posters.

CONTINGENCY INFO

The NMCA official contingency program is designed to drive your product sales, increase your brand awareness and serve as a strong marketing avenue to the huge muscle car and street/strip market. The NMCA contingency program is an effective way to support street car drag racing while increasing product sales and developing loyalty from muscle car racers and enthusiasts.

NMCA CONTINGENCY PROGRAM FACTS

The official NMCA contingency program is the largest all cash program in street car drag racing, with over 80 participating brands, over 180 different products, and over $4 Million in total posted awards.

IMAGE PROGRAM

The NMCA developed its image program in an effort to provide manufacturers with valuable high-resolution photography for future promotion. These live action, all rights released, photos of our competitors may be used by contingency sponsors for their own promotional purposes—for social media, in ads, in catalogs, in brochures, on the internet etc.

Contingency is only as good as the number of competitors and future competitors that know about it. The NMCA has the marketing tools to get out the message and sell parts to our existing community of racers and future competitors:

  • NMCA regularly promotes its contingency program support through its large and vibrant Facebook community
  • Each issue of the NMCA’s monthly magazine promotes the series contingency program (70,000 per month readership)
  • The NMCA Rule Book has a multi-page listing of contingency postings (10,000 copies distributed)
  • The NMCA’s official series website, www.NMCAdigital.com, promotes the contingency postings (up to 100,000 unique visitors/month).

OFFICIAL SPONSOR BENEFITS INCLUDE:

  • NMCA Official Sponsorship: Your company will become an official NMCA sponsor for the complete event season (up to six national events per year).
  • NMCA Official Sponsor Logo Use: Your company will have the right to use the series Official Sponsor and Official Contingency Supporter logos throughout the event season.
  • NMCA Contingency Program: Your company will be allowed to participate (with no administrative fees) in the NMCA series’ official contingency program.
  • Image Program: Your company will receive the rights to high-quality images for each NMCA event for use in advertisements, promotion. internet, etc.
  • Video Footage: Your company will have the right to access and use video footage of your racers competing at NMCA series events (video sorting & transfer fees apply).
  • Brand Logo Placement: Your company’s logo will be displayed in full color on the yearly NMCA series poster and official NMCA sponsor thank you advertisement. Additional brand logos may be purchased for a reduced price.
  • NMCA Display/Vendor Space: Your company will receive one complimentary display space in the vendor midway for your company’s use. Standard vendor rules and regulations apply.
  • Track Banners: Your company will be able to supply up to six banners per NMCA series event per brand purchased. Banners will be placed by ProMedia staff around each event facility (not on starting line or entrances).
  • PA Announcements: Your company will receive professionally recorded PA announcements at all NMCA series events.
  • NMCA VIP Credentials: Your company will receive two weekend event tickets for each event. Additional tickets can be purchased for a 30% discount. Standard ticket rules and regulations apply.
  • Yearly NMCA Series Poster: Your company’s brand will be displayed as an official sponsor on 20,000 movie-size full color NMCA posters.