NMRA

The NMRA Ford Nationals features six national events each season. As the #1 All-Ford motorsport show in the U.S., the NMRA has the most racers, fans and sponsors. NMRA racers compete for the largest all-cash contingency program in Ford drag racing—over $4,000,000! Every NMRA event receives high-definition, multi-camera live feed coverage on SpeedVideo.com as well as national coverage through the series’ magazine, website, and social media partners.


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SPONSORSHIP INFO

The NMRA Ford Nationals is the #1 All-Ford Motorsport Show and the NMCA Muscle Car Nationals is the largest all-domestic heads-up drag racing series in the U.S. ProMedia events provide the most sponsor benefits and the best value for effectively reaching the huge street car drag racing and performance market. Since launching the NMRA Ford Nationals in 1998, ProMedia has attracted the largest number of aftermarket sponsors by offering a solid value at an affordable price.

OFFICIAL SPONSOR BENEFITS INCLUDE:

  • Official Sponsorship: Your company will become an official sponsor for the complete event season (up to six NMRA and six NMCA National events per year).
  • Official Sponsor Logo Use: Your company will have the right to use the series Official Sponsor and Official Contingency Supporter logos throughout the event season.
  • Contingency Program: Your company will be allowed to participate (with no administrative fees) in the series’ official contingency program.
  • Image Program: Your company will receive the rights to high-quality images for each event for use in advertisements, promotion. internet, etc.
  • Video Footage: Your company will have the right to access and use video footage of your racers competing at NMRA, NMCA, and NMCA WEST series events (video sorting & transfer fees apply).
  • Brand Logo Placement: Your company’s logo will be displayed in full color on the yearly series poster and official sponsor thank you advertisement. Additional brand logos may be purchased for a reduced price.
  • Display/Vendor Space: Your company will receive one complimentary display space in the vendor midway for your company’s use. Standard vendor rules and regulations apply.
  • Track Banners: Your company will be able to supply up to six banners per series event per brand purchased. Banners will be placed by ProMedia staff around each event facility (not on starting line or entrances).
  • PA Announcements: Your company will receive professionally recorded PA announcements at all series events.
  • VIP Credentials: Your company will receive two weekend event tickets for each event. Additional tickets can be purchased for a 30% discount. Standard ticket rules and regulations apply.
  • Yearly Event Series Poster: Your company’s brand will be displayed as an official sponsor on 20,000 movie-size full color posters.


CONTINGENCY INFO

The NMRA official contingency program is designed to drive your product sales, increase your brand awareness and serve as a strong marketing avenue to the huge Ford street car and street/strip market. The NMRA contingency program is an effective way to support Ford drag racing while increasing product sales and developing loyalty from Ford racers and enthusiasts.

NMRA CONTINGENCY PROGRAM FACTS

The official NMRA contingency program is the largest all cash program in Ford drag racing, with over 80 participating brands, over 180 different products, and over $4 Million in total posted awards.

IMAGE PROGRAM

The NMRA developed the first ever series image program in an effort to provide manufacturers with valuable high-resolution photography for future promotion. These live action, all rights released, photos of our competitors may be used by contingency sponsors for their own promotional purposes—for social media, in ads, in catalogs, in brochures, on the internet etc.

Contingency is only as good as the number of competitors and future competitors that know about it. The NMRA has the marketing tools to get out the message and sell parts to our existing community of racers and future competitors:

  • NMRA regularly promotes its contingency program support through its large and vibrant Facebook community
  • Each issue of the NMRA’s monthly magazine promotes the series contingency program (70,000 per month readership)
  • The NMRA Rule Book has a multi-page listing of contingency postings (10,000 copies distributed)
  • The NMRA’s official series website, www.NMRAdigital.com, promotes the contingency postings (up to 100,000 unique visitors/month)

OFFICIAL SPONSOR BENEFITS INCLUDE:

  • NMRA Official Sponsorship: Your company will become an official NMRA sponsor for the complete event season (up to six national events per year).
  • NMRA Official Sponsor Logo Use: Your company will have the right to use the series Official Sponsor and Official Contingency Supporter logos throughout the event season.
  • NMRA Contingency Program: Your company will be allowed to participate (with no administrative fees) in the NMRA series’ official contingency program.
  • Image Program: Your company will receive the rights to high-quality images for each NMRA event for use in advertisements, promotion. internet, etc.
  • Video Footage: Your company will have the right to access and use video footage of your racers competing at NMRA series events (video sorting & transfer fees apply).
  • Brand Logo Placement: Your company’s logo will be displayed in full color on the yearly NMRA series poster and official NMRA sponsor thank you advertisement. Additional brand logos may be purchased for a reduced price.
  • NMRA Display/Vendor Space: Your company will receive one complimentary display space in the vendor midway for your company’s use. Standard vendor rules and regulations apply.
  • Track Banners: Your company will be able to supply up to six banners per NMRA series event per brand purchased. Banners will be placed by ProMedia staff around each event facility (not on starting line or entrances).
  • PA Announcements: Your company will receive professionally recorded PA announcements at all NMRA series events.
  • NMRA VIP Credentials: Your company will receive two weekend event tickets for each event. Additional tickets can be purchased for a 30% discount. Standard ticket rules and regulations apply.
  • Yearly NMRA Series Poster: Your company’s brand will be displayed as an official sponsor on 20,000 movie-size full color NMRA posters.